New from JF Rey: BLOW UP Collection

One of our favorite brands is back with a brand-new eyewear collection! According to SPECTRE magazine, the BLOW UP Collection by JF REY is a collection of “seductive crystalline transparencies” with acetate and metal fusion accents. The collection comes in a variety of shapes and colors to suit men and women; unisex styles are also included in this contemporary eyewear collection.

Known for high-quality materials, vibrant color palettes, and cutting-edge technique, JF REY frames are modern and luxurious.

Inspired by arts, architecture, and technology, JF REY eyewear was created in 1995 and has been designing unique, high-quality eyewear ever since. Two fresh collections are released per year; JF REY also has a line of frames for petite faces.

According to SPECTRE:

“Designers have developed (and patented) an exclusive system, which allows screwless work and achieves an exceptional result in crystalline transparencies. Colours play freshness and brightness in pure crystal or softly tinted shades such as understated nude or pastel yellow hues. Matte or glossy finishes on metal highlight the softness levels or for some models, the refinement of acetate patterns.”

When it comes to new eyewear, seeing is believing. Stop in to Eye Elegance and try on new JR REY frames and start your New Year with a new look.

Follow us onFacebook,Twitter,Instagram,Google+,Pinterest, andYouTube for all the latest updates on new collections, in-store events, and promotions at both of Houston’s Eye Elegance locations.

Eye Elegance Unique Styles

Women’s style

Click Here

Men’s style

Click Here

Unisex style

Click Here


Click Here


Click Here


Click Here

888 Westheimer Rd.,
Suite 150 Houston, TX 77006

Phone: 713-622-4411
Monday - Saturday 10 a.m. - 6 p.m.

Post Oak

1703 Post Oak Blvd.
Houston, TX 77056

Phone: 713-322-5541
Monday - Saturday 10 a.m. - 6 p.m.